A
QR Code (a.k.a. QRickit) is a small, square barcode that
can be scanned by mobile phones using the built-in camera.
QRickits
are the most widely used barcode with mobile phones in the world. Everyday millions
of people see and use QRickits. Click here to
download and install a free QR Code Reader
for your mobile phone.
Get
your very own QRickit here! Create, save and print QR Codes with your
own data. Make as many as you want using the
QRickit QR Code Creator below. It's easy, quick
and totally FREE!
What
do most people always carry close to them? A mobile phone!
QR
Codes are used to bring people to your mobile web site or other URL. There are
many ways to use QRickits. Be QReative!
All
of the online resources here are free. QRickit's mission is to meet people around
the world and help them to understand and use QR Codes in their daily lives.
If
you don't already have one, please install a QR Code reader
on your mobile phone so you can test the QR Codes you create here.
Search
your favorite app store for "QR Code Reader". There are several
good free apps. Or go to the links below to get a QR Code reader for your mobile
phone. Most are free to download and install.
QR
Codes are the most widely used barcodes for mobile phones in the world. Small
and large businesses like Google, McDonald's, Coca Cola, and Audi, as well as
individuals, families, bands, teachers, schools, artists and more have adopted
QRickits. If this is your first time to meet QRickit, watch these short videos
below. The left one was featured on Click, BBC. The right one is a commercial
from a Japanese mobile carrier, DoCoMo. It's in Japanese, but you'll get
the point. See more videos, photos, stories, news and ideas at the QRickit
Blog. Also visit MySpace.com/QRickit
to become a friend of QRickit.
Did
you know that QRickits are BIG in Japan? You see them on almost everythingfrom
softdrink cans and candy bar wrappers to posters, real estate signs, billboards,
business cards, magazines, newspapers, and more. Well, this is not surprising
since QRickit was born in Japan. (The QR Code was developed by a Japanese company,
Denso Wave, in
1994.)
In Japan,
more than 90% of all music downloads are from mobile phones while less than 10%
are from computers. QRickits are definitely helping to bring more and more consumers
to mobile web sites. Almost everyone has and uses a mobile phone or other handheld
internet device daily. Now Google USA has adopted the QR Code and is promoting
its use in North America. Google recently sent thousands of free QR Code decals
to selected businesses across the USA to help bring customers to their mobile
version Place
Page. Are you ready for the "QRickit Invasion"?
QR
Codes help connect consumers to your online media.
What
to do if you want to display your QR Code in multiple places, such as your website,
business card, magazine ad, newspaper ad, billboard, flyer, etc. and you want
to know which QR Code is being used the most (or other stats).
SOLUTION: Use multiple QR Codes that direct users to a unique landing page
(URL), and use Google Analytics (or other tracking software) to track each landing
page. (A landing page is simply a mobile web page.)
In
effect, you are tracking the statistics of the landing page associated with the
QR Code.
We
recommend using Google Analytics which can provide a full range of stats, including
the type of mobile device and carrier used to view the landing page. See www.google.com/analytics
for more info and to set up tracking of your mobile web pages.
Example:
How to use multiple QR Codes, multiple landing pages and Google Analytics (or
other tracking software) to track QR Codes.
The
QR Codes on the right each direct users to a unique landing page (URL) when scanned.
All the landing pages can have the exact same contentonly the URL is different.
QR
Code 1 can be displayed in your website. QR Code 2 can be displayed in your
newspaper ad. QR Code 3 can be displayed on your billboard. QR Code 4
can be displayed in your flyer.
If
you look at your Google Analytics (or other tracking software) report and find
that the page http://mymobilesite.com/index4.htm received the most "pageviews",
then you would know that the QR Code displayed in your flyer was the most used.
Google Analytics can tell you the type of mobile phone used, the mobile carrier,
the city/region, and other stats for each of your mobile web pages.
*Tip:
Since you can't really tell what data a QR Code holds unless you scan it with
your mobile phone, you can print a reference number near or on the QR Code when
using multiple QR Codes.
resources
to help bands, artists and record companies sell and promote music using QR Codes
and Mobile Media
One
of the most common uses for QR Codes is music marketing. Today, more and more
people buy, download and listen to music on their mobile phones and other portable
music devices. QRickit helps connect music fans to your mobile content.
Consumers
can simply scan your QR Code and instantly go to your iTunes (Amazon, etc.) page
to listen to samples and buy your music. QR Codes allow fans to easily access
your content, such as your bio, YouTube videos, Twitter, Facebook, photos, show
schedule with map, contact info, downloads/extras, fan mail, news, and links to
shops that sell your merchandise and musicall
on their mobile phones.
Use
the QRickit QR Code Creator
to make a QR Code that brings people to your iTunes page (or any URL). Create
and print flyers to post everywhere. Don't forget to give your QR Code to
press people so they can include it with articles and interviews. Paste it in
your web pages, MySpace, Facebook, etc. so fans don't have to type a long URL
into their mobile phones.
Need
a high-resolution QR Code image for printing on CD packaging, posters, t-shirts,
etc.? Need
a mobile web site optimized for viewing and interaction on today's popular smartphones?
Ask QRickit
See
below for examples and ideas to promote your music using QRickit QR Codes.
Below
are some ideas and tools to help you use your QRickit. See more videos, photos,
stories, news, and ideas at the QRickit
Blog.
If
you're a shop or restaurant, you can display a QRickit on your front window or
near the cash register. Customers can scan your QRickit and get the following
message on their mobile phone: "Thanks for shopping (or eating)
at my shop. Show this to the cashier and get 10% off. Code 123ABC."
To
offer customers image coupons, a Google Map, and your shop or business info on
their mobile phones, ask QRickit about mobile
content development and mobile marketing.
If
you're a band, you can use QRickits to take people to your iTunes, Amazon or other
URL where they can sample, buy and download your music directly to their
mobile phone or other hand-held device (i.e. iPad, iPod Touch). *Both
iTunes and Amazon detect mobile phones and automatically
redirect to their mobile versions. To find your
iTunes URL, go to your products page in iTunes and right or ctrl-click on the
artist name or album title to copy the URL. For Amazon, search for your music
page and then copy the URL shown in your browser. YouTube and Twitter also
detect
mobile phones. So you can use QRickits to get people to watch your videos and
follow your Tweets on their mobile phones.
Ask
QRickit about mobile content development and mobile marketing for the music
industry. Click
here to see how hundreds of bands from your country are using QRickit to make
it "Big in Japan".
QR Code ® is a registered trademark of DENSO
WAVE INC. in JAPAN and other countries. Qrickit.com
and QRickit.mobi are free online resources provided by JICS
to promote the understanding and use of QR Codes around the world.